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Real Estate marketing during tough economic times
Let’s call it what it is … we’re in an economic recession, with real estate market trends an obvious reflection of the larger problem. The image below shows the trend of the search term – recession....
View ArticleYour Inbound Marketing Strategy for 2009 – Steps you can’t skip!
The vitals of success for inbound marketing are (1) well-written and relevant content, (2) in-bound links, and (3) fans, friends, and/or subscribers. The first two figures are largely covered by SEO,...
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Keeping Up with Facebook! Tomorrow’s Logic Classroom
Tomorrow at 5:00 pm we will have our Logic Classroom covering some of Facebook’s latest applications and updates. Facebook is now more than ever an integral aspect of any real estate search engine...
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Like, What’s the Deal with All These Like Buttons?
Facebook’s new ‘Like’ buttons explained, in plain English. By now you’ve probably heard that Facebook has done away with the idea of ‘Becoming a Fan’ of a Facebook Fan Page, and has instead replaced...
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Analysis of Some Common Link Building Strategies
As a website owner, chances are you already know that backlinks from external sources are important to achieving high rankings in search engines. The following is a brief breakdown of the major link...
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Understanding Your Google Analytics
We have always recommended to our clients that they have Google Analytics installed on their real estate websites. We’ve even given great step-by-step instructions on how easy it is to set up Google...
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Research Reveals More Frequent Blogging = More Leads
In a recent research webinar presentation from Hubspot on Inbound Marketing, one of the most impressive data revelations was the amount of leads that corresponded to the amount of blogging the company...
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When Is the Best Time to Publish a Blog Post?
We all know that publishing content on a regular basis is an important aspect of your online marketing campaign. Boston Logic recommends that our real estate SEO clients blog at least once per week,...
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Why Your Blog is Bad and How to Make it Better
After reading a great – and true – blog post on “7 Reasons Your Blog Sucks (and What to Do About It)”, I had to comment and share my thoughts. Blogging about real estate can often be frustrating:...
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